Paul Sadoff of Rock Lobster Cycles is a veteran among the custom handbuilt bicycle scene. He has been building frames in California since the 80’s. Paul builds frames out of both aluminum and steel. He builds frame for several genres including mountain bikes, road, cyclocross, and track. Corey Sar Fox at Pez Cycling News posted up an interview he had with Paul regarding his business. It’s a pretty good interview with interesting information on Paul’s philosophy and building bikes.